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Media & Marketing Australia July 2026

  • ~170k

    Questions answered
    over 12 months

  • ~35

    Organizations

These insights represent ~170k questions answered from ~35 organizations, collected between July 2025 and June 2026.

To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Marketing & Advertising, Online Media, Public Relations & Communications

Reported gender breakdown

  • Male

    51%

  • Female

    49%

  • Non-Binary

    0.08%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

69% of Media and Marketing Australia employees are engaged

This is in the top 44% compared with the overall average.


The median eNPS score for organizations in this benchmark is 21 and is in the top 24% compared with the overall average.

How does Media and Marketing Australia compare?

People in Media & Marketing Australia were much more positive than average regarding Feedback & Recognition, Leadership, and Collaboration & Communication.


On the lower side, people in Media & Marketing Australia had much lower favorable scores than average in Action, Social Connection, and Workplace Engagement.

The highest scoring question for Media & Marketing Australia had 92% of people agreeing that they are able to arrange time out from work when they need to (+6% compared to overall) while they were generally most positive about Management.


People in Media & Marketing Australia were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 25% of people disagreeing (+2% above average).

How long do people stay?

In the short term, 15% of people in this benchmark are thinking of or actually seeking jobs elsewhere (-4% compared to overall) while on a longer time frame, 9% of people see themselves leaving within two years (-1% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    2%

  • 3 months to 6 months

    5%

  • 6 months to less than 1 year

    9%

  • 1 to less than 2 years

    13%

  • 2 to less than 4 years

    25%

  • 4 to less than 6 years

    16%

  • 6 to less than 10 years

    17%

  • Greater than 10 years

    13%

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