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Creative & Media United Kingdom July 2026

  • ~610k

    Questions answered
    over 12 months

  • ~80

    Organizations

These insights represent ~610k questions answered from ~80 organizations, collected between July 2025 and June 2026.

The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry.

Data provided by Culture Amp

Most represented industries in this benchmark

Marketing & Advertising, Publishing, Broadcast Media, Online Media, Public Relations & Communications, Newspapers, Performing Arts

Reported gender breakdown

  • Male

    50%

  • Female

    49%

  • Non-Binary

    0.09%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

61% of Creative and Media United Kingdom employees are engaged

This is in the bottom 37% compared with the overall average.


The median eNPS score for organizations in this benchmark is -3 and is in the bottom 8% compared with the overall average.

How does Creative and Media United Kingdom compare?

People in Creative & Media United Kingdom were much more positive than average regarding Ownership.


On the lower side, people in Creative & Media United Kingdom had much lower favorable scores than average in Feedback & Recognition, Social Connection, and Service & Quality Focus.

The highest scoring question for Creative & Media United Kingdom had 86% of people agreeing that they are able to arrange time out from work when they need to (-1% compared to overall) while they were generally most positive about Management.


People in Creative & Media United Kingdom were generally least favourable about Feedback & Recognition, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 29% of people disagreeing (+6% above average).

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Creative and Media United Kingdom organizations.

1

%[Company]% is a great company for me to make a contribution to my development

Learning & Development
2

Generally, the right people are rewarded and recognized at %[Company]%

Feedback & Recognition
3

We acknowledge people who deliver outstanding service here

Service & Quality Focus

How long do people stay?

In the short term, 27% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+8% compared to overall) while on a longer time frame, 16% of people see themselves leaving within two years (+6% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    0.83%

  • 3 months to 6 months

    2%

  • 6 months to less than 1 year

    5%

  • 1 to less than 2 years

    11%

  • 2 to less than 4 years

    21%

  • 4 to less than 6 years

    12%

  • 6 to less than 10 years

    17%

  • Greater than 10 years

    30%

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