The People & Culture Platform | Culture Amp

Apparel & Fashion (North America) 2021

The apparel & fashion benchmark represents retail companies that primarily offer clothing and fashion goods. Retail companies are often characterized by significant numbers of casual or part-time people and widely dispersed teams, stores and headquarters in many cases.

  • Emerging

    Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by Culture Amp

Industry breakdown

  • Apparel & Fashion

    67%

  • Furniture

    17%

  • Luxury Goods & Jewelry

    10%

  • Textiles

    7%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

71% of Apparel and Fashion (North America) employees are engaged

This is in the bottom 29% compared with the overall average.


The average eNPS score for organizations in this benchmark is 19 and is in the bottom 26% compared with the overall average.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

[Company] motivates me to go beyond what I would in a similar role elsewhere

72%

1% above global average

I am proud to work for [Company]

86%

1% below global average

I rarely think about looking for a job at another company

56%

3% below global average

I see myself still working at [Company] in two years' time

63%

4% below global average

I would recommend [Company] as a great place to work

80%

4% below global average

The highest scoring question for Apparel & Fashion North America had 88% of people agreeing that their manager genuinely cares about their wellbeing (+0% compared to overall) while they were generally most positive about Company Performance.


People in Apparel & Fashion North America were generally least favourable about Service & Quality Focus, and were most negative towards 'When it is clear that someone is not delivering in their role we do something about it' with 23% of people disagreeing (+6% above average).

How long do people stay?

In the short term, 21% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+3% compared to overall) while on a longer time frame, 13% of people see themselves leaving within two years (+3% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.8 stars (+0)

Culture and Values

3.9 stars (+0)

Work Life Balance

3.7 stars (-0.1)

Compensation and Benefits

3.7 stars (+0.1)

Career Opportunities

3.4 stars (-0.1)

Recommend to Friend

71.0% (+0)

CEO Approval

76.0% (-8)

How does Apparel and Fashion (North America) compare?

Organizations in Apparel & Fashion North America tend to be very similar to the global all industries insights, with no significant departures from the average.

Insights data provided by Culture Amp. For a complete overview of 2021 Insights (Culture Amp Platform benchmarks) visit the Culture Amp Support Guide.

What makes Insights special? Gain a deeper understanding of how they work.

Learn more about Insights with Culture Amp’s benchmarks

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