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Media & Marketing Western Europe July 2026

  • ~150k

    Questions answered
    over 12 months

  • ~30

    Organizations

These insights represent ~150k questions answered from ~30 organizations, collected between July 2025 and June 2026.

To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Marketing & Advertising, Public Relations & Communications, Online Media

Reported gender breakdown

  • Male

    51%

  • Female

    49%

  • Non-Binary

    0.03%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

58% of Media and Marketing Western Europe employees are engaged

This is in the bottom 34% compared with the overall average.


The median eNPS score for organizations in this benchmark is -1 and is in the bottom 10% compared with the overall average.

How does Media and Marketing Western Europe compare?

People in Media & Marketing Western Europe were much more positive than average regarding Inclusion.


On the lower side, people in Media & Marketing Western Europe had much lower favorable scores than average in Feedback & Recognition, Action, and Social Connection.

People working in Media & Marketing Western Europe are more engaged than Management Consulting United Kingdom, Management Consulting Europe, and Information Technology & Services Germany. People working in Media & Marketing Western Europe are less engaged than Czech Republic, France (500-1000), Benelux, and Insurance United Kingdom.

The highest scoring question for Media & Marketing Western Europe had 85% of people agreeing that We have enough autonomy to perform our jobs effectively (+2% compared to overall) while they were generally most positive about Inclusion.


People in Media & Marketing Western Europe were generally least favourable about Feedback & Recognition, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 40% of people disagreeing (+17% above average).

How long do people stay?

In the short term, 33% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+14% compared to overall) while on a longer time frame, 19% of people see themselves leaving within two years (+9% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    1%

  • 3 months to 6 months

    4%

  • 6 months to less than 1 year

    8%

  • 1 to less than 2 years

    15%

  • 2 to less than 4 years

    24%

  • 4 to less than 6 years

    17%

  • 6 to less than 10 years

    18%

  • Greater than 10 years

    13%

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