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Thailand July 2026

  • ~255k

    Questions answered
    over 12 months

  • ~50

    Organizations

These insights represent ~255k questions answered from ~50 organizations, collected between July 2025 and June 2026.

To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Financial Services, Internet, Computer Software, Leisure, Travel & Tourism, Information Technology & Services, Marketing & Advertising, Hospitality, Nonprofit Organization Management, Electrical/Electronic Manufacturing, Consumer Goods

Reported gender breakdown

  • Female

    67%

  • Male

    33%

  • Non-Binary

    0.01%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

70% of Thailand employees are engaged

This is in the bottom 49% compared with other regions.


The median eNPS score for organizations in this benchmark is 15 and is in the top 36% compared with other countries.

How does Thailand compare?

People in Thailand were much more positive than average regarding Action, Feedback & Recognition, and Service & Quality Focus.


On the lower side, people in Thailand had much lower favorable scores than average in Voice, Workplace Engagement, and Management.

People working in Thailand are more engaged than Norway, Denmark, Japan, and Sweden. People working in Thailand are less engaged than Egypt, Indonesia, Mexico, and United Arab Emirates.

The highest scoring question for Thailand had 89% of people agreeing that they know what they need to do to be successful in their role (+2% compared to overall) while they were generally most positive about Work & Life Blend.


People in Thailand were generally least favourable about Action, and were most negative towards 'I rarely think about looking for a job at another company' with 12% of people disagreeing (-7% below average).

How long do people stay?

In the short term, 12% of people in this benchmark are thinking of or actually seeking jobs elsewhere (-7% compared to overall) while on a longer time frame, 6% of people see themselves leaving within two years (-4% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    3%

  • 3 months to 6 months

    3%

  • 6 months to less than 1 year

    6%

  • 1 to less than 2 years

    7%

  • 2 to less than 4 years

    16%

  • 4 to less than 6 years

    10%

  • 6 to less than 10 years

    12%

  • Greater than 10 years

    44%

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