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Retail Southeast Asia July 2025

Emerging

Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Apparel & Fashion, Consumer Goods, Retail, Consumer Electronics, Consumer Services, Business Supplies & Equipment, Cosmetics, Furniture, Luxury Goods & Jewelry, Textiles

Reported gender breakdown

  • Female

    59%

  • Male

    41%

  • Non-Binary

    0.43%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

71% of Retail Southeast Asia employees are engaged

This is in the top 41% compared with the overall average.


The median eNPS score for organizations in this benchmark is 21 and is in the top 22% compared with the overall average.

How does Retail Southeast Asia compare?

People in Retail Southeast Asia were much more positive than average regarding Feedback & Recognition, Action, and Leadership.


On the lower side, people in Retail Southeast Asia had much lower favorable scores than average in Work & Life Blend and Enablement.

People working in Retail Southeast Asia are more engaged than Nonprofit Organization Management Europe, Hungary, Germany (200-500), and Turkey 1000+. People working in Retail Southeast Asia are less engaged than Asia, Legal Services, Finance North America, and Asia (0-100).

The highest scoring question for Retail Southeast Asia had 89% of people agreeing that they know how their work contributes to the goals of %[Company]% (+0% compared to overall) while they were generally most positive about Management.


People in Retail Southeast Asia were generally least favourable about Feedback & Recognition, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 20% of people disagreeing (-3% below average).

How long do people stay?

In the short term, 14% of people in this benchmark are thinking of or actually seeking jobs elsewhere (-6% compared to overall) while on a longer time frame, 8% of people see themselves leaving within two years (-2% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    2%

  • 3 months to 6 months

    3%

  • 6 months to less than 1 year

    8%

  • 1 to less than 2 years

    19%

  • 2 to less than 4 years

    25%

  • 4 to less than 6 years

    12%

  • 6 to less than 10 years

    13%

  • Greater than 10 years

    18%

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