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Creative & Media Central Europe January 2026

Emerging

Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Marketing & Advertising, Public Relations & Communications, Broadcast Media, Design, Newspapers, Online Media, Publishing

Reported gender breakdown

  • Female

    59%

  • Male

    41%

  • Non-Binary

    0.15%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

54% of Creative and Media Central Europe employees are engaged

This is in the bottom 30% compared with the overall average.


The median eNPS score for organizations in this benchmark is -9 and is in the bottom 2% compared with the overall average.

How does Creative and Media Central Europe compare?

People in Creative & Media Central Europe were much more positive than average regarding Growth.


On the lower side, people in Creative & Media Central Europe had much lower favorable scores than average in Action, Company Performance, and Leadership.

People working in Creative & Media Central Europe are less engaged than Construction & Heavy Industry DACH, DACH (200-500), Poland > 5000, and Japan > 5000.

The highest scoring question for Creative & Media Central Europe had 83% of people agreeing that their manager genuinely cares about their wellbeing (-4% compared to overall) while they were generally most positive about Growth.


People in Creative & Media Central Europe were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 41% of people disagreeing (+18% above average).

How long do people stay?

In the short term, 30% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+10% compared to overall) while on a longer time frame, 17% of people see themselves leaving within two years (+7% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    0.85%

  • 3 months to 6 months

    3%

  • 6 months to less than 1 year

    6%

  • 1 to less than 2 years

    19%

  • 2 to less than 4 years

    28%

  • 4 to less than 6 years

    13%

  • 6 to less than 10 years

    16%

  • Greater than 10 years

    15%

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