Retail New Zealand January 2026
Emerging
Benchmark status
We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Retail, Apparel & Fashion, Consumer Goods, Packaging & Containers, Business Supplies & Equipment, Consumer Electronics, Consumer Services, Cosmetics, Sporting Goods
Reported gender breakdown
Female
60%
Male
39%
Non-Binary
1%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
65% of Retail New Zealand employees are engaged
This is in the bottom 42% compared with the overall average.
The median eNPS score for organizations in this benchmark is 14 and is in the bottom 48% compared with the overall average.
How does Retail New Zealand compare?
On the lower side, people in Retail New Zealand had much lower favorable scores than average in Action, Feedback & Recognition, and Learning & Development.
People working in Retail New Zealand are more engaged than Nonprofit Organization Management United Kingdom, Creative & Media Central Europe, Manufacturing Japan, and Computer Software Benelux. People working in Retail New Zealand are less engaged than Logistics & Transport APAC, Eastern Europe > 5000, Construction & Heavy Industry (500-1000), and Construction & Heavy Industry 1000+.
The highest scoring question for Retail New Zealand had 87% of people agreeing that they know what they need to do to be successful in their role (+0% compared to overall) while they were generally most positive about Inclusion.
People in Retail New Zealand were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 24% of people disagreeing (+1% above average).
How long do people stay?
In the short term, 24% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+4% compared to overall) while on a longer time frame, 19% of people see themselves leaving within two years (+9% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
1%
3 months to 6 months
2%
6 months to less than 1 year
11%
1 to less than 2 years
22%
2 to less than 4 years
28%
4 to less than 6 years
8%
6 to less than 10 years
11%
Greater than 10 years
17%