Marketing & Advertising Western Europe July 2026
~105k
Questions answered
over 12 months- /
~25
Organizations
These insights represent ~105k questions answered from ~25 organizations, collected between July 2025 and June 2026.
To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Marketing & Advertising
Reported gender breakdown
Male
54%
Female
46%
Non-Binary
0.02%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
57% of Marketing and Advertising Western Europe employees are engaged
This is in the bottom 29% compared with the overall average.
The median eNPS score for organizations in this benchmark is -2 and is in the bottom 9% compared with the overall average.
How does Marketing and Advertising Western Europe compare?
On the lower side, people in Marketing & Advertising Western Europe had much lower favorable scores than average in Action, Feedback & Recognition, and Social Connection.
People working in Marketing & Advertising Western Europe are more engaged than Management Consulting United Kingdom and Management Consulting Europe. People working in Marketing & Advertising Western Europe are less engaged than Retail Central Europe, Poland > 5000, Belgium 1000+, and Austria 1000+.
The highest scoring question for Marketing & Advertising Western Europe had 85% of people agreeing that their manager genuinely cares about their wellbeing (-2% compared to overall) while they were generally most positive about Management.
People in Marketing & Advertising Western Europe were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 38% of people disagreeing (+15% above average).
How long do people stay?
In the short term, 33% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+14% compared to overall) while on a longer time frame, 18% of people see themselves leaving within two years (+8% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
0.98%
3 months to 6 months
4%
6 months to less than 1 year
9%
1 to less than 2 years
15%
2 to less than 4 years
24%
4 to less than 6 years
19%
6 to less than 10 years
18%
Greater than 10 years
11%