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Creative & Media Southeast Asia July 2026

  • ~65k

    Questions answered
    over 12 months

  • ~30

    Organizations

These insights represent ~65k questions answered from ~30 organizations, collected between July 2025 and June 2026.

To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Marketing & Advertising, Publishing, Public Relations & Communications, Broadcast Media, Music, Online Media

Reported gender breakdown

  • Female

    58%

  • Male

    42%

  • Non-Binary

    0.02%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

63% of Creative and Media Southeast Asia employees are engaged

This is in the bottom 44% compared with the overall average.


The median eNPS score for organizations in this benchmark is -1 and is in the bottom 10% compared with the overall average.

How does Creative and Media Southeast Asia compare?

On the lower side, people in Creative & Media Southeast Asia had much lower favorable scores than average in Social Connection, Company Performance, and Engagement.

People working in Creative & Media Southeast Asia are more engaged than Management Consulting United Kingdom, Management Consulting Europe, Information Technology & Services Germany, and Consulting & Staffing United Kingdom. People working in Creative & Media Southeast Asia are less engaged than Hospital & Health Care 1000+, Automotive & Machinery Australia, Australia 1000+, and Automotive & Machinery Oceania.

The highest scoring question for Creative & Media Southeast Asia had 85% of people agreeing that they know how their work contributes to the goals of %[Company]% (-4% compared to overall) while they were generally most positive about Management.


People in Creative & Media Southeast Asia were generally least favourable about Social Connection, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 36% of people disagreeing (+13% above average).

How long do people stay?

In the short term, 21% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+2% compared to overall) while on a longer time frame, 12% of people see themselves leaving within two years (+2% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    0.74%

  • 3 months to 6 months

    3%

  • 6 months to less than 1 year

    7%

  • 1 to less than 2 years

    21%

  • 2 to less than 4 years

    29%

  • 4 to less than 6 years

    15%

  • 6 to less than 10 years

    16%

  • Greater than 10 years

    8%

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