Retail (0-100) January 2026
~1m
Questions answered
over 12 months- /
~45
Organizations
These insights represent ~1m questions answered from ~45 organizations, collected between January 2025 and December 2025.
The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Retail, Consumer Goods, Apparel & Fashion, Cosmetics, Packaging & Containers, Consumer Electronics, Consumer Services, Business Supplies & Equipment, Furniture
Most represented regions in this benchmark
Europe
36%
Oceania
32%
Northern America
30%
Asia
3%
Reported gender breakdown
Female
59%
Male
41%
Non-Binary
0.59%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
75% of Retail (0-100) employees are engaged
This is in the top 38% compared with other industries.
The median eNPS score for organizations in this benchmark is 33 and is the highest scoring group compared with other industries.
How does Retail (0-100) compare?
People in Retail (0-100) were much more positive than average regarding Action, Leadership, and Company Performance.
People working in Retail (0-100) are more engaged than Public Relations & Communications, Higher Education, Government Administration, and Government. People working in Retail (0-100) are less engaged than Engaging Growth.
The highest scoring question for Retail (0-100) had 91% of people agreeing that they know how their work contributes to the goals of %[Company]% (+1% compared to overall) while they were generally most positive about Work & Life Blend.
People in Retail (0-100) were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 23% of people disagreeing (+0% above average).
Which questions matter the most?
Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (0-100) organizations.
1 The leaders at %[Company]% have communicated a vision that motivates me | Leadership |
2 I believe action will take place as a result of this survey | Action |
3 The leaders at %[Company]% demonstrate that people are important to the company's success | Leadership |
How long do people stay?
In the short term, 18% of people in this benchmark are thinking of or actually seeking jobs elsewhere (-2% compared to overall) while on a longer time frame, 11% of people see themselves leaving within two years (+1% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
4%
3 months to 6 months
7%
6 months to less than 1 year
12%
1 to less than 2 years
16%
2 to less than 4 years
27%
4 to less than 6 years
14%
6 to less than 10 years
11%
Greater than 10 years
9%