Media & Marketing Europe January 2026
~790k
Questions answered
over 12 months- /
~70
Organizations
These insights represent ~790k questions answered from ~70 organizations, collected between January 2025 and December 2025.
The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Marketing & Advertising, Public Relations & Communications, Online Media
Reported gender breakdown
Female
56%
Male
44%
Non-Binary
0.08%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
60% of Media and Marketing Europe employees are engaged
This is in the bottom 37% compared with the overall average.
The median eNPS score for organizations in this benchmark is 5 and is in the bottom 22% compared with the overall average.
How does Media and Marketing Europe compare?
On the lower side, people in Media & Marketing Europe had much lower favorable scores than average in Social Connection, Feedback & Recognition, and Leadership.
People working in Media & Marketing Europe are more engaged than Nonprofit Organization Management United Kingdom, Creative & Media Central Europe, and Manufacturing Japan. People working in Media & Marketing Europe are less engaged than Non Profits Europe, United Kingdom (500-1000), Government Administration, and Finance Germany.
The highest scoring question for Media & Marketing Europe had 85% of people agreeing that they know how their work contributes to the goals of %[Company]% (-5% compared to overall) while they were generally most positive about Management.
People in Media & Marketing Europe were generally least favourable about Social Connection, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 29% of people disagreeing (+6% above average).
Which questions matter the most?
Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Media and Marketing Europe organizations.
1 %[Company]% is in a position to really succeed over the next three years | Company Performance |
2 The leaders at %[Company]% have communicated a vision that motivates me | Leadership |
3 We acknowledge people who deliver outstanding service here | Service & Quality Focus |
How long do people stay?
In the short term, 29% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+9% compared to overall) while on a longer time frame, 18% of people see themselves leaving within two years (+8% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
2%
3 months to 6 months
3%
6 months to less than 1 year
7%
1 to less than 2 years
15%
2 to less than 4 years
26%
4 to less than 6 years
12%
6 to less than 10 years
17%
Greater than 10 years
18%