
Article
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Writer, Culture Amp
If employee engagement were easy, every organization would have a workforce full of enthusiastic, committed, and connected people.
In reality, engagement is complex. Our research shows that psychological safety doesn’t automatically deepen with time; it takes intentional practices to cultivate strong connections with employees.
Another factor that’s easy to overlook? How much ownership employees have. When teams make it clear who has the power to make decisions and include the right voices at the right moments, trust and engagement grow.
Decision-making frameworks (like DACI, RACI, RAPID, and more) bring structure to this process. There isn’t one that’s inherently “better” than the others – it’s important to find the one that fits your decision, stakeholders, and context. But, for the ease of understanding how these frameworks connect to engagement, we’ll look at the DACI framework in particular throughout this guide.
While it’s not an engagement model in and of itself, DACI is a helpful tool that gives employees a firmer understanding of how they fit into a project or process so they can take full ownership of their work – and feel more invested in the outcomes.
DACI is one of several decision-making frameworks that clarify who does what in a specific project or process. By assigning distinct roles – and outlining what each one is accountable for – it removes ambiguity and makes ownership visible across the entire team.
This framework uses a simple grid (often called a DACI matrix) to assign stakeholders to one of four roles: Driver, Approver, Contributor, or Informed. By mapping people to these defined positions, teams create shared clarity around leadership, input, and accountability – before they actually start any work.
DACI is a great decision-making framework to use when you’re trying to create clearer accountability on your team – when you need distinct ownership or a single person to make decisions on cross-functional projects. If projects are stalling, decisions are dragging on, or responsibility feels murky, DACI gives you a structured way to define ownership and move everybody forward.
For other situations, RACI or RAPID (which we’ll touch on a little later) might be a better fit.
The DACI matrix spells out four distinct roles in any decision-making process: Driver, Approver, Contributor, and Informed. Each role has a specific level of responsibility, and it’s this specificity that prevents confusion, duplicated effort, and bottlenecks. Here’s a quick look at how these roles typically break down:
For this example, imagine that you’re a product manager preparing to launch a new feature. Previous launches have felt a bit like herding cats, so this time, you’ve used the DACI decision-making framework to provide unmistakable clarity about who’s doing what.
| Define feature requirements | Approve final scope | Set launch timeline | |
|---|---|---|---|
| Product Manager | D | D | D |
| VP of Product | A | A | A |
| Engineering Lead | C | C | C |
| UX Designer | C | ||
| Marketing Lead | C | ||
| Sales Team | I | ||
| Customer Support | I |
The Product Manager owns all of the progress, the VP of Product knows they make the final call, contributors understand their role is to advise (but not decide), and other relevant teams stay in the know without being pulled into unnecessary meetings or debates. Now, everybody can work on the new feature launch with more clarity and confidence, and fewer slowdowns and toe-stepping.
At first glance, frameworks like DACI might seem like nothing more than a simple project management tool. Sure, clear roles help keep things on track, but what do they have to do with engagement?
Surprisingly, a lot. Employee engagement is heavily influenced by clarity, accountability, voice, and trust – all of which are directly reinforced by decision-making frameworks.
Research consistently shows that when people understand how they contribute and feel their role matters, engagement increases. For example:
When people know where they stand and how they’re expected to contribute, it’s easier for them to step up to the plate.
That clarity isn’t accidental – it’s built into how each DACI role is designed. The DACI framework reinforces engagement drivers in different ways, depending on the specific role a person is in. Here’s a quick look at how:
| DACI Role | What it does | How it strengthens engagement |
|---|---|---|
| Driver | Leads the process, gathers input, and keeps the work moving forward. | Creates clear ownership and accountability, which makes employees feel more invested and confident in the process. |
| Approver | Sets the direction and makes the final decision. | Reduces ambiguity and second-guessing, increasing trust in leadership and confidence in outcomes. |
| Contributor | Provides expertise, feedback, and perspective. | Gives employees a voice and recognizes their subject-matter expertise, encouraging active participation. |
| Informed | Receives updates on progress and final decisions. | Promotes transparency and inclusion, reducing uncertainty and strengthening team trust. |
DACI is just one of several decision-making frameworks designed to clarify roles and accountability. While they all share a similar goal – reducing confusion and improving execution – they differ in structure, emphasis, and ideal use cases.
There isn’t one that’s inherently “better” than the others. Ultimately, the best decision-making frameworks are the ones that fit your situation and stakeholders.
| Framework | What it is | Best used when… | Engagement benefit |
|---|---|---|---|
|
DACI (Driver, Approver, Contributor, Informed) |
Defines clear ownership of decisions and progress. | You want stronger accountability and clear decision rights on cross-functional projects. | Reinforces ownership, voice, and trust through defined roles. |
|
RACI (Responsible, Accountable, Consulted, Informed) |
Clarifies who is responsible for completing tasks. | You’re managing complex workflows with many contributors. | Reduces role confusion and prevents duplicated effort. |
|
RAPID (Recommend, Agree, Perform, Input, and Decide) |
Focuses on who has input and who ultimately makes the decision. | Your decisions need alignment across many senior stakeholders. | Makes decision authority visible, increasing transparency and confidence. |
Like any other framework, DACI only works if it’s applied thoughtfully. Here are a few best practices to help you use it effectively on your team:
Employee engagement doesn’t improve by accident – it improves when people understand their role, impact, and responsibility.
DACI won’t solve every engagement challenge your organization faces, but it does make ownership visible. And it’s this clear ownership that strengthens accountability, builds trust, and inspires people to invest more fully in their work.
Sometimes the most effective engagement strategy isn’t adding something new – it’s clarifying what already exists.
Uncover the areas that will drive meaningful work for your employees and maximize impact to your business with flexible survey templates, industry-leading insights, and powerful analytics.
No. While both are decision-making frameworks that clarify roles, DACI focuses specifically on decision ownership (Driver and Approver), while RACI is typically used to assign responsibility for task execution. DACI is often better suited for clarifying who leads and who decides on complex projects.
Yes. By clearly defining decision rights and responsibilities, these frameworks reduce bottlenecks, minimize duplicated effort, and increase accountability – all of which contribute to stronger team performance.
DACI makes ownership visible by assigning a clear Driver and Approver for every decision. When employees understand what they own and how they contribute, accountability increases (and engagement tends to follow).
No. While frameworks are especially valuable for cross-functional or enterprise-level decisions, they can also benefit smaller teams. Any situation where ownership feels unclear or decisions are getting stuck can benefit from a structured framework like DACI.