Get a demo of Culture Amp

Simply fill out the form and we’ll be in touch soon.

Skip to main content

Get a demo of Culture Amp

Simply fill out the form and we’ll be in touch soon.

Retail (1000-5000) July 2025

  • ~1.8m

    Questions answered
    over 12 months

  • ~35

    Organizations

These insights represent ~1.8m questions answered from ~35 organizations, collected between July 2024 and June 2025.

The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.

Data provided by Culture Amp

Most represented industries in this benchmark

Apparel & Fashion, Retail, Consumer Goods, Consumer Services, Cosmetics, Furniture, Textiles

Most represented regions in this benchmark

  • Northern America

    49%

  • Europe

    30%

  • Asia

    8%

  • Oceania

    8%

  • MEA

    3%

Reported gender breakdown

  • Female

    55%

  • Male

    45%

  • Non-Binary

    0.48%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

67% of Retail (1000-5000) employees are engaged

This is in the bottom 40% compared with other industries.


The median eNPS score for organizations in this benchmark is 15 and is in the bottom 40% compared with other industries.

How does Retail (1000-5000) compare?

People in Retail (1000-5000) were much more positive than average regarding Innovation and Growth.


On the lower side, people in Retail (1000-5000) had much lower favorable scores than average in Action, Collaboration & Communication, and Voice.

People working in Retail (1000-5000) are less engaged than B Corp, Farming, Healthcare, and Hospital & Health Care.

The highest scoring question for Retail (1000-5000) had 88% of people agreeing that they know what they need to do to be successful in their role (+1% compared to overall) while they were generally most positive about Growth.


People in Retail (1000-5000) were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 24% of people disagreeing (+1% above average).

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (1000-5000) organizations.

1

%[Company]%'s commitment to social responsibility (e.g. community support, sustainability, etc.) is genuine

Social Connection
2

I have confidence in the leaders at %[Company]%

Leadership
3

The leaders at %[Company]% keep people informed about what is happening

Leadership

How long do people stay?

In the short term, 24% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+4% compared to overall) while on a longer time frame, 13% of people see themselves leaving within two years (+3% compared to overall).

Understanding Tenure distributions

Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.

The tenure composition of a benchmark can influence overall scores.

Tenure distributions

  • Less than 3 months

    4%

  • 3 months to 6 months

    6%

  • 6 months to less than 1 year

    10%

  • 1 to less than 2 years

    16%

  • 2 to less than 4 years

    25%

  • 4 to less than 6 years

    10%

  • 6 to less than 10 years

    12%

  • Greater than 10 years

    16%

Invest in your people and create impact