Marketing & Advertising (200-500) January 2026
~195k
Questions answered
over 12 months- /
~20
Organizations
These insights represent ~195k questions answered from ~20 organizations, collected between January 2025 and December 2025.
To ensure accuracy and stability of Emerging benchmarks we may use statistical sampling methods. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Marketing & Advertising
Most represented regions in this benchmark
Northern America
68%
Asia
12%
Oceania
11%
Europe
8%
Reported gender breakdown
Male
55%
Female
45%
Non-Binary
0.14%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
67% of Marketing and Advertising (200-500) employees are engaged
This is in the bottom 38% compared with other industries.
The median eNPS score for organizations in this benchmark is -1 and is in the bottom 2% compared with other industries.
How does Marketing and Advertising (200-500) compare?
People in Marketing & Advertising (200-500) were much more positive than average regarding Feedback & Recognition, Collaboration & Communication, and Service & Quality Focus.
On the lower side, people in Marketing & Advertising (200-500) had much lower favorable scores than average in Company Performance, Engagement, and Social Connection.
People working in Marketing & Advertising (200-500) are more engaged than Public Relations & Communications. People working in Marketing & Advertising (200-500) are less engaged than Food & Beverage, Banking, Insurance, and Private Company.
The highest scoring question for Marketing & Advertising (200-500) had 90% of people agreeing that they know how their work contributes to the goals of %[Company]% (+1% compared to overall) while they were generally most positive about Management.
People in Marketing & Advertising (200-500) were generally least favourable about Action, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 29% of people disagreeing (+6% above average).
How long do people stay?
In the short term, 20% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+0% compared to overall) while on a longer time frame, 11% of people see themselves leaving within two years (+1% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
4%
3 months to 6 months
6%
6 months to less than 1 year
9%
1 to less than 2 years
18%
2 to less than 4 years
29%
4 to less than 6 years
15%
6 to less than 10 years
10%
Greater than 10 years
9%