B Corp July 2025
~1.2m
Questions answered
over 12 months- /
~150
Organizations
These insights represent ~1.2m questions answered from ~150 organizations, collected between July 2024 and June 2025.
The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.
Data provided by Culture Amp
Most represented industries in this benchmark
Food & Beverages, Internet, Information Technology & Services, Computer Software, Financial Services, Apparel & Fashion, Consumer Goods, Management Consulting, Research, Renewables & Environment
Most represented regions in this benchmark
Northern America
47%
Europe
26%
Oceania
17%
MEA
5%
Asia
5%
Reported gender breakdown
Female
54%
Male
45%
Non-Binary
0.49%
Are employees committed to their organizations?
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
71% of B Corp employees are engaged
This is in the top 44% compared with other industries.
The median eNPS score for organizations in this benchmark is 21 and is in the top 21% compared with other industries.
How does B Corp compare?
People in B Corp were much more positive than average regarding Action, Service & Quality Focus, and Company Performance.
On the lower side, people in B Corp had much lower favorable scores than average in Learning & Development and Growth.
People working in B Corp are more engaged than Government Administration, Higher Education, Government, and Media Production & Publication. People working in B Corp are less engaged than Computer & Network Security, Investment Management, Legal Services, and Banking.
The highest scoring question for B Corp had 91% of people agreeing that they understand how their work contributes to %[Company]%'s mission (+1% compared to overall) while they were generally most positive about Contribution to Broader Purpose.
People in B Corp were generally least favourable about Decision Making, and were most negative towards 'I believe that my total compensation is fair, relative to similar roles at %[Company]%' with 24% of people disagreeing (+3% above average).
Which questions matter the most?
Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in B Corp organizations.
1 We acknowledge people who deliver outstanding service here | Service & Quality Focus |
2 The leaders at %[Company]% demonstrate that people are important to the company's success | Leadership |
3 The leaders at %[Company]% have communicated a vision that motivates me | Leadership |
How long do people stay?
In the short term, 20% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+0% compared to overall) while on a longer time frame, 11% of people see themselves leaving within two years (+1% compared to overall).
Understanding Tenure distributions
Tenure describes how long an employee has worked for their company: we know through our research that newly hired employees tend to be more positive than their tenured counterparts. Positivity declines sharply before bottoming out between two to six years, then rises slightly for those that remain.
The tenure composition of a benchmark can influence overall scores.
Tenure distributions
Less than 3 months
3%
3 months to 6 months
6%
6 months to less than 1 year
11%
1 to less than 2 years
18%
2 to less than 4 years
30%
4 to less than 6 years
12%
6 to less than 10 years
12%
Greater than 10 years
8%