The media and creative benchmark is made up of companies that primarily produce and/or sell digitized content (text, graphics, audio, and video) that can be transmitted via the internet or computer networks. The benchmark consists of global and nationally based companies.
Emerging
Benchmark status
We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.
Data provided by ] Culture Amp
Marketing and Advertising
38%
Broadcast Media
13%
Online Media
11%
Publishing
9%
Design
9%
Public Relations and Communications
7%
Music
4%
Motion Pictures and Film
4%
Animation
2%
Media Production
2%
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
This is in the bottom 21% compared with the overall average.
The average eNPS score for organizations in this benchmark is 25 and is in the bottom 50% compared with the overall average.
Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.
I am proud to work for [Company] | 88% 1% above global average |
I would recommend [Company] as a great place to work | 84% Same as global average |
[Company] motivates me to go beyond what I would in a similar role elsewhere | 67% 4% below global average |
I see myself still working at [Company] in two years' time | 61% 6% below global average |
I rarely think about looking for a job at another company | 53% 6% below global average |
People working in Creative & Media Oceania are similarly engaged as the overall average.
The highest scoring question for Creative & Media Oceania had 90% of people agreeing that they know how their work contributes to the goals of [company] (-1% compared to overall) while they were generally most positive about Work & Life Blend.
People in Creative & Media Oceania were generally least favourable about Learning & Development, and were most negative towards 'I believe my total compensation (base salary+any bonuses+benefits+equity) is fair, relative to similar roles at other companies' with 21% of people disagreeing (+1% above average).
In the short term, 20% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+2% compared to overall) while on a longer time frame, 12% of people see themselves leaving within two years (+2% compared to overall).
The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.
We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.
Overall Rating | 3.8 stars (+0) |
Culture and Values | 3.9 stars (+0) |
Work Life Balance | 3.8 stars (+0) |
Compensation and Benefits | 3.5 stars (-0.1) |
Career Opportunities | 3.5 stars (+0) |
Recommend to Friend | 70.0% (-1) |
CEO Approval | 85.0% (+1) |
Organizations in Creative & Media Oceania tend to be very similar to the global all industries insights, with no significant departures from the average.
Insights data provided by Culture Amp.
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