The Employee Experience Platform | Culture Amp

Retail (Male) 2021

The retail benchmark represents a balance of newer and more traditional retail companies focused on a range of different retail products. Retail companies are often characterized by significant numbers of casual or part-time people and widely dispersed teams, stores and headquarters in many cases.

  • ~6m

    Questions answered
    in last 12 months

  • /
  • ~150

    Organizations

These insights represent ~6m questions answered from ~150 organizations, ranging in size from 10 to 56,600 people, in the last 12 months.

The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.

Data provided by ] Culture Amp

Industry breakdown

  • Retail

    34%

  • Consumer Goods

    20%

  • Consumer Services

    13%

  • Apparel & Fashion

    11%

  • Consumer Electronics

    10%

  • Furniture

    4%

  • Cosmetics

    4%

Region breakdown

  • Oceania

    69%

  • North America

    26%

  • Europe

    5%

  • Asia

    1%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

73% of Retail (Male) employees are engaged

This is in the bottom 46% compared with the overall average.


The average eNPS score for organizations in this benchmark is 24 and is in the bottom 45% compared with the overall average.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

I rarely think about looking for a job at another company

59%

Same as global average

[Company] motivates me to go beyond what I would in a similar role elsewhere

70%

1% below global average

I see myself still working at [Company] in two years' time

66%

1% below global average

I would recommend [Company] as a great place to work

83%

1% below global average

I am proud to work for [Company]

85%

2% below global average

The highest scoring question for Retail Male had 91% of people agreeing that they understand how their work contributes to [company]'s mission (-2% compared to overall) while they were generally most positive about Work & Life Blend.


People in Retail Male were generally least favourable about Action, and were most negative towards 'I have seen positive changes taking place based on recent employee survey results' with 12% of people disagreeing (+0% above average).

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (Male) organizations.

1

[Company] is a great company for me to make a contribution to my development

75% favorable


The factor this relates most closely to is Learning & Development

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (Male) organizations.

1

[Company] is a great company for me to make a contribution to my development

75% favorable

Learning & Development
2

I feel like I belong at [Company]

80% favorable

Belonging
3

Even when something bad happens (e.g., when I get critical feedback from my manager, I have a negative social interaction with a peer, etc.), I don't question whether or not I belong at [Company]

72% favorable

Belonging
4

The leaders at [Company] have communicated a vision that motivates me

66% favorable

Leadership
5

The leaders at [Company] demonstrate that people are important to the company's success

77% favorable

Leadership

How long do people stay?

In the short term, 19% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+1% compared to overall) while on a longer time frame, 12% of people see themselves leaving within two years (+2% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

1

Even when something bad happens (e.g., when I get critical feedback from my manager, I have a negative social interaction with a peer, etc.), I don't question whether or not I belong at [Company]

72% favorable

Belonging
2

[Company] is a great company for me to make a contribution to my development

75% favorable

Learning & Development
3

I can be my authentic self at work

81% favorable

Belonging
Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.7 stars (-0.1)

Culture and Values

3.7 stars (-0.2)

Work Life Balance

3.6 stars (-0.2)

Compensation and Benefits

3.5 stars (-0.1)

Career Opportunities

3.3 stars (-0.2)

Recommend to Friend

67.0% (-4)

CEO Approval

81.0% (-3)

How does Retail (Male) compare?

Organizations in Retail Male tend to be very similar to the global all industries insights, with no significant departures from the average.

Insights data provided by Culture Amp.

What makes Insights special? Gain a deeper understanding of how they work.

Learn more about Insights with Culture Amp’s benchmarks

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