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Nordic 2020

The Nordic benchmark represents people who work in Nordic. It covers all industries and functions. The benchmark includes people who work in Nordic but their organizations have headquarters in other countries.

  • Emerging

    Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by Culture Amp

Industry breakdown

  • Computer Software

    28%

  • Information Technology and Services

    18%

  • Marketing and Advertising

    6%

  • Apparel & Fashion

    5%

  • Staffing and Recruiting

    3%

  • Financial Services

    3%

  • Internet

    3%

  • Gambling & Casinos

    3%

Included countries

  • Sweden
  • Denmark
  • Finland
  • Norway
  • Iceland

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

67% of Nordic employees are engaged

This is the lowest scoring group compared with other regions.


The average eNPS score for organizations in this benchmark is 12 and is in the bottom 28% compared with other regions.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

I see myself still working at [Company] in two years' time

62%

1% below global average

I would recommend [Company] as a great place to work

81%

1% below global average

I rarely think about looking for a job at another company

50%

5% below global average

[Company] motivates me to go beyond what I would in a similar role elsewhere

64%

5% below global average

I am proud to work for [Company]

80%

6% below global average

The highest scoring question for Nordic had 85% of People agreeing that they know how their work contributes to the goals of [company] (-4% compared to overall) while they were generally most positive about Work & Life Blend.


People in Nordic were generally least favourable about Social Connection, and were most negative towards 'When it is clear that someone is not delivering in their role we do something about it' with 17% of people disagreeing (-3% below average).

How long do people stay?

In the short term, 25% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+5% compared to overall) while on a longer time frame, 14% of people see themselves leaving within two years (+2% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

1

[Company] really allows us to make a positive difference

58% favorable

Social Connection
2

I have confidence in the leaders at [Company]

71% favorable

Leadership
3

The leaders at [Company] have communicated a vision that motivates me

58% favorable

Leadership
Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.8 stars (+0)

Culture and Values

3.8 stars (-0.1)

Work Life Balance

3.6 stars (-0.2)

Compensation and Benefits

3.7 stars (+0.1)

Career Opportunities

3.5 stars (+0)

Recommend to Friend

73.5% (+2.5)

CEO Approval

90.0% (+6)

Are staff empowered with results?

Organizations in the Nordic benchmark on average gave 11% of employees access to reports with their survey results. This is higher than average and demonstrates that organizations in this benchmark tend to be more transparent with their survey results to leaders and managers.

An interesting reference point is that the average proportion of managers in organizations is 12-15%, with some industries higher than others (New Tech was closer to 20%).



  • Nordic


    11%

  • Global average


    10%



  • How does Nordic compare?

    People in Nordic were much more positive than average regarding Action and Decision Making.


    On the lower side, People in Nordic had much lower favorable scores than average in Social Connection, Fairness, and Feedback & Recognition.

    What are organizations focussing on?

    Below are the most common areas that organizations in Nordic choose to take action on using the Culture Amp platform. Actions varied from changing or iterating on an All Hands meeting, introducing new skip level 1:1s, to introducing an organizational transparency report.

    1

    I believe there are good career opportunities for me at [Company]

    54% favorable

    Learning & Development
    2

    I receive appropriate recognition for good work at [Company]

    64% favorable

    Feedback & Recognition
    3

    Day-to-day decisions here demonstrate that quality and improvement are top priorities

    62% favorable

    Service & Quality Focus

    Insights data provided by Culture Amp. For a complete overview of 2021 Insights (Culture Amp Platform benchmarks) visit the Culture Amp Support Guide.

    What makes Insights special? Gain a deeper understanding of how they work.

    Learn more about Insights with Culture Amp’s benchmarks

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