The design and creative benchmark includes responses from only people who work within this specific function group. These people had role titles such as Artists, Designers and Design Manager.
~430k
Questions answered
in last 12 months
~450
Organizations
These insights represent ~430k questions answered from ~450 organizations, ranging in size from 0 to 900 people, in the last 12 months.
The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.
Data provided by Culture Amp
Computer Software
26%
Internet
8%
Information Technology and Services
8%
Retail
3%
Apparel & Fashion
3%
Public Relations and Communications
3%
Wholesale
2%
Insurance
2%
Financial Services
2%
Marketing and Advertising
2%
North America
56%
Europe
20%
Oceania
14%
Asia
6%
MEA
2%
South America
2%
Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.
This is the lowest scoring group compared with other job functions.
The average eNPS score for people in this group is 10 and is in the bottom 15% compared with the overall average.
Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.
I would recommend [Company] as a great place to work | 83% 1% above global average |
[Company] motivates me to go beyond what I would in a similar role elsewhere | 67% 2% below global average |
I am proud to work for [Company] | 83% 3% below global average |
I rarely think about looking for a job at another company | 50% 5% below global average |
I see myself still working at [Company] in two years' time | 56% 7% below global average |
People within Function Design & Creative are less engaged than Function Business Operations, Function Customer Support, Function Software Engineering, and Function It & Security.
The highest scoring question for Function Design & Creative had 88% of People agreeing that they are able to arrange time out from work when they need to (+1% compared to overall) while they were generally most positive about Management.
People in Function Design & Creative were generally least favourable about Action, and were most negative towards 'When it is clear that someone is not delivering in their role we do something about it' with 20% of people disagreeing (+0% above average).
Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Function: Design and Creative organizations.
I am satisfied with how decisions are made at [Company]
The factor this relates most closely to is Decision Making
Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Function: Design and Creative organizations.
1 I am satisfied with how decisions are made at [Company] | 43% favorable Decision Making |
2 I have confidence in the leaders at [Company] | 68% favorable Leadership |
3 The leaders at [Company] have communicated a vision that motivates me | 62% favorable Leadership |
4 [Company] really allows us to make a positive difference | 67% favorable Social Connection |
5 Day-to-day decisions here demonstrate that quality and improvement are top priorities | 57% favorable Service & Quality Focus |
In the short term, 22% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+2% compared to overall) while on a longer time frame, 15% of people see themselves leaving within two years (+3% compared to overall).
The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.
1 I believe there are good career opportunities for me at [Company] | 60% favorable Learning & Development |
2 I am satisfied with how decisions are made at [Company] | 43% favorable Decision Making |
3 At [Company] we act on promising new or innovative ideas | 60% favorable Innovation |
We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.
Overall Rating | 3.8 stars (+0) |
Culture and Values | 3.9 stars (+0) |
Work Life Balance | 3.9 stars (+0.1) |
Compensation and Benefits | 3.7 stars (+0.1) |
Career Opportunities | 3.6 stars (+0.1) |
Recommend to Friend | 73.0% (+2) |
CEO Approval | 86.0% (+2) |
Organizations in the Function: Design and Creative benchmark on average gave 9% of employees access to reports with their survey results. This is below the overall average of 10% and demonstrates that organizations in this benchmark are more likely to share via offline and traditional formats.
An interesting reference point is that the average proportion of managers in organizations is 12-15%, with some industries higher than others (New Tech was closer to 20%).
Global average
10%
Function: Design and Creative
9%
On the lower side, People in Function Design & Creative had much lower favorable scores than average in Service & Quality Focus, Social Connection, and Opportunities & Resources.
Insights data provided by Culture Amp.
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