The People & Culture Platform | Culture Amp

Consumer Goods & Services (Male) 2020

The consumer goods and services benchmark focusses on organizations that are direct to consumer. They produce and sell various products and services such as consumer technology, gifts, electronics, white goods and household products as well as various 'on-demand' consumer services. This benchmark only includes Men employees. We use woman and man because most of our customers are using binary options.

  • Emerging

    Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by Culture Amp

Industry breakdown

  • Consumer Services

    39%

  • Consumer Goods

    35%

  • Consumer Electronics

    26%

Region breakdown

  • North America

    49%

  • MEA

    23%

  • Asia

    12%

  • Europe

    12%

  • Oceania

    4%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

71% of Consumer Goods and Services (Male) employees are engaged

This is in the bottom 46% compared with the overall average.


The average eNPS score for organizations in this benchmark is 20 and is in the top 33% compared with the overall average.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

I would recommend [Company] as a great place to work

83%

1% above global average

I rarely think about looking for a job at another company

56%

1% above global average

[Company] motivates me to go beyond what I would in a similar role elsewhere

69%

Same as global average

I am proud to work for [Company]

86%

Same as global average

I see myself still working at [Company] in two years' time

62%

1% below global average

The highest scoring question for Consumer Goods & Services had 90% of Men agreeing that they know how their work contributes to the goals of [company] (+1% compared to overall) while they were generally most positive about Management.


Men in Consumer Goods & Services were generally least favourable about Company Performance, and were most negative towards 'When it is clear that someone is not delivering in their role we do something about it' with 23% of people disagreeing (+3% above average).

How long do people stay?

In the short term, 22% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+2% compared to overall) while on a longer time frame, 13% of people see themselves leaving within two years (+1% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

1

[Company] is a great company for me to make a contribution to my development

80% favorable

Learning & Development
2

I have confidence in the leaders at [Company]

68% favorable

Leadership
3

At [Company] we act on promising new or innovative ideas

66% favorable

Innovation
Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.6 stars (-0.2)

Culture and Values

3.8 stars (-0.1)

Work Life Balance

3.6 stars (-0.2)

Compensation and Benefits

3.3 stars (-0.3)

Career Opportunities

3.3 stars (-0.2)

Recommend to Friend

59.0% (-12)

CEO Approval

74.0% (-10)

Are staff empowered with results?

Organizations in the Consumer Goods and Services (Male) benchmark on average gave 14% of employees access to reports with their survey results. This is higher than average and demonstrates that organizations in this benchmark tend to be more transparent with their survey results to leaders and managers.

An interesting reference point is that the average proportion of managers in organizations is 12-15%, with some industries higher than others (New Tech was closer to 20%).



  • Consumer Goods and Services (Male)


    14%

  • Global average


    10%



  • How does Consumer Goods and Services (Male) compare?

    Men in Consumer Goods & Services were much more positive than average regarding Decision Making.


    On the lower side, Men in Consumer Goods & Services had much lower favorable scores than average in Fairness and Company Performance.

    Insights data provided by Culture Amp. For a complete overview of 2021 Insights (Culture Amp Platform benchmarks) visit the Culture Amp Support Guide.

    What makes Insights special? Gain a deeper understanding of how they work.

    Learn more about Insights with Culture Amp’s benchmarks

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