The Employee Experience Platform | Culture Amp

Retail (Australia) 2021

The retail benchmark represents a balance of newer and more traditional retail companies focused on a range of different retail products. Retail companies are often characterized by significant numbers of casual or part-time people and widely dispersed teams, stores and headquarters in many cases.

  • Emerging

    Benchmark status

We consider this an emerging benchmark: it has enough data available for us to use bootstrapping to create a representative sample. As the sample grows in size, some scores may slightly change. Our research has shown that our bootstrapped scores are consistent with our standard benchmarks. Read more about the methodology.

Data provided by ] Culture Amp

Industry breakdown

  • Retail

    45%

  • Consumer Goods

    21%

  • Consumer Electronics

    11%

  • Consumer Services

    8%

  • Packaging and Containers

    5%

  • Cosmetics

    5%

  • Textiles

    3%

  • Apparel & Fashion

    3%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

76% of Retail (Australia) employees are engaged

This is in the top 26% compared with the overall average.


The average eNPS score for organizations in this benchmark is 29 and is in the top 34% compared with the overall average.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

I rarely think about looking for a job at another company

63%

4% above global average

I see myself still working at [Company] in two years' time

70%

3% above global average

[Company] motivates me to go beyond what I would in a similar role elsewhere

73%

2% above global average

I am proud to work for [Company]

89%

2% above global average

I would recommend [Company] as a great place to work

84%

Same as global average

The highest scoring question for Retail Australia had 91% of people agreeing that they know how their work contributes to the goals of [company] (+0% compared to overall) while they were generally most positive about Work & Life Blend.


People in Retail Australia were generally least favourable about Action, and were most negative towards 'I have seen positive changes taking place based on recent employee survey results' with 11% of people disagreeing (+0% above average).

How long do people stay?

In the short term, 17% of people in this benchmark are thinking of or actually seeking jobs elsewhere (-1% compared to overall) while on a longer time frame, 7% of people see themselves leaving within two years (-3% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.7 stars (-0.1)

Culture and Values

3.7 stars (-0.2)

Work Life Balance

3.6 stars (-0.2)

Compensation and Benefits

3.5 stars (-0.1)

Career Opportunities

3.3 stars (-0.2)

Recommend to Friend

72.0% (+1)

CEO Approval

88.0% (+4)

How does Retail (Australia) compare?

Organizations in Retail Australia tend to be very similar to the global all industries insights, with no significant departures from the average.

Insights data provided by Culture Amp.

What makes Insights special? Gain a deeper understanding of how they work.

Learn more about Insights with Culture Amp’s benchmarks

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