
Article
Written by
Senior Product Marketing Manager, Culture Amp
At Culture Amp, we’re entering a new chapter – one that reflects our global scale, continued investment in innovation, and commitment to helping organizations unlock their people’s full potential. As we look at what’s ahead, three key themes define our product strategy: actionable workforce insights, platform intelligence, and people-powered performance.
Organizations in nearly every country in the world use Culture Amp. Last year alone, we reached over 5 million employees. This reach isn’t just impressive – it’s impactful. Our mission has always been about creating a better world of work by enabling HR leaders to drive meaningful change.
Our platform is intentionally different. We don’t believe in one-size-fits-all solutions or generic dashboards. We combine insights with action to elevate people, teams, and the organization as a whole. Everything we build is grounded in people science, powered by people data, and designed to help HR leaders not just measure experience, but actively shape it.
Our platform is made up of four core modules – Engage, Perform, Develop, and People Analytics. They provide value independently, but they’re even more powerful together.
What really sets Culture Amp apart is that we design every capability with a framework in mind: Insight → Action → Assistance. Our goal is to reduce friction, surface the right insights at the right time, and guide people to take the best next steps, whether they’re an HR partner, a people manager, or an executive.
At the center of it all is what we call Culture Intelligence, which blends AI, people science, and organizational context to provide tailored insights and recommendations. It’s how we’re making the future of work more intelligent, adaptive, and human.
Here’s a look at some of our latest features and what’s coming soon across our people performance platform.
We’re building tools that meet people where they are and help them do more, faster. Examples include:
All of this reflects a core principle: It’s not about gathering more data, it’s about access to smarter, contextual insight that drives decision-making at scale.
Engagement is only powerful when you can measure it. That’s why we’re expanding how teams can gather feedback and increase participation:
These features are designed to take the manual lift out of your hands and put actionable insight into them.
We’re continuing to expand our People Analytics module to give leaders a more complete, forward-looking picture of their workforce. We’re focusing on:
Our vision? A people analytics experience that is intuitive, integrated, and insights-first.
In the performance space, we’re simplifying how organizations manage reviews and empowering managers to support growth and development with less friction. The latest updates include:
We’re also embedding AI into performance to make the review process faster, fairer, and more actionable:
Looking ahead, we’re doubling down on our people science foundation – helping leaders move from backward-looking evaluation to forward-looking growth and alignment.
We’re also upgrading how managers and employees structure and track 1-on-1 conversations, turning them into a consistent driver of engagement, alignment, and development:
These enhancements build trust, boost accountability, and enable real-time coaching – helping to make every conversation count.
Culture Amp’s next chapter is about more than individual features. We’re unlocking the full value of your people data through insights, intelligence, and action.
Whether you're running engagement surveys, guiding performance conversations, or building a future-ready workforce, our people performance platform is here to help you move from admin to action and from insight to impact.