Culture First 2021 – Join us for our first-ever virtual, free event to create a better world of work – Register today →

Retail (Female) 2021

The retail benchmark represents a balance of newer and more traditional retail companies focused on a range of different retail products. Retail companies are often characterized by significant numbers of casual or part-time people and widely dispersed teams, stores and headquarters in many cases.

  • ~6.5m

    Questions answered
    in last 12 months

  • /
  • ~150

    Organizations

These insights represent ~6.5m questions answered from ~150 organizations, ranging in size from 10 to 59,600 people, in the last 12 months.

The data meet our criteria as being robust and reliable; unlikely to substantially change over time; and representative of the wider industry. Read more about the methodology.

Data provided by Culture Amp

Industry breakdown

  • Retail

    33%

  • Consumer Goods

    21%

  • Consumer Services

    12%

  • Apparel & Fashion

    12%

  • Consumer Electronics

    9%

  • Furniture

    4%

  • Cosmetics

    4%

Region breakdown

  • Oceania

    70%

  • North America

    24%

  • Europe

    6%

  • Asia

    1%

Are employees committed to their organizations?

Engaged people are emotionally committed to their organization. These people stay at their organizations longer and are more productive and effective. Successful organizations have more engaged employees.

72% of Retail (Female) employees are engaged

This is in the bottom 37% compared with the overall average.


The average eNPS score for organizations in this benchmark is 22 and is in the bottom 36% compared with the overall average.

Understanding the engagement questions

Engagement is defined through these five industry-standard questions from Culture Amp’s engagement survey template.

I rarely think about looking for a job at another company

59%

Same as global average

I am proud to work for [Company]

86%

1% below global average

I see myself still working at [Company] in two years' time

65%

2% below global average

[Company] motivates me to go beyond what I would in a similar role elsewhere

69%

2% below global average

I would recommend [Company] as a great place to work

80%

4% below global average

The highest scoring question for Retail Female had 93% of people agreeing that they understand how their work contributes to [company]'s mission (+0% compared to overall) while they were generally most positive about Work & Life Blend.


People in Retail Female were generally least favourable about Action, and were most negative towards 'I have seen positive changes taking place based on recent employee survey results' with 11% of people disagreeing (-1% below average).

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (Female) organizations.

1

Perspectives like mine are included in the decision making at [Company]

58% favorable


The factor this relates most closely to is Decision Making

Which questions matter the most?

Different things are important to different cultures. If you want to make more of your people engaged then you need to know what is important your people. These questions are most important to keeping people engaged in Retail (Female) organizations.

1

Perspectives like mine are included in the decision making at [Company]

58% favorable

Decision Making
2

I am satisfied with how decisions are made at [Company]

55% favorable

Decision Making
3

The leaders at [Company] have communicated a vision that motivates me

69% favorable

Leadership
4

I understand how my work contributes to [Company]'s mission

93% favorable

Contribution to Broader Purpose
5

The leaders at [Company] demonstrate that people are important to the company's success

72% favorable

Leadership

How long do people stay?

In the short term, 18% of people in this benchmark are thinking of or actually seeking jobs elsewhere (+0% compared to overall) while on a longer time frame, 11% of people see themselves leaving within two years (+1% compared to overall).

The following questions had the biggest impact on whether individuals felt that they were planning to stay at their organization and not actively looking for alternative jobs.

1

I believe that my total compensation is fair, relative to similar roles at [Company]

51% favorable

Fairness
2

I have confidence in the leaders at [Company]

74% favorable

Leadership
3

People from all backgrounds have equal opportunities to succeed at [Company]

75% favorable

Fairness
Average Glassdoor ratings

We’ve connected the employee feedback data for each company included in the benchmark with ratings from Glassdoor.com, which is one of the world’s largest job and recruiting sites combined with a growing database of company reviews, CEO approval ratings and more.

Overall Rating

3.7 stars (-0.1)

Culture and Values

3.7 stars (-0.2)

Work Life Balance

3.6 stars (-0.2)

Compensation and Benefits

3.5 stars (-0.1)

Career Opportunities

3.2 stars (-0.3)

Recommend to Friend

67.0% (-4)

CEO Approval

81.0% (-3)

How does Retail (Female) compare?

Organizations in Retail Female tend to be very similar to the global all industries insights, with no significant departures from the average.

Insights data provided by Culture Amp. For a complete overview of 2021 Insights (Culture Amp Platform benchmarks) visit the Culture Amp Support Guide.

What makes Insights special? Gain a deeper understanding of how they work.

Learn more about Insights with Culture Amp’s benchmarks

Build a world-class employee experience today

Your browser is out of date. Our website is built to provide a faster, more engaging experience. Your browser may not support all of our features. Please update to the latest version of Microsoft Edge or contact your network administrator.

Close browser update banner